MATTCHEVY

Life Without Pants: An Interview with Matt Cheuvront

by Tammy Strobel on July 15, 2010

Over the last few months, I’ve been interviewing amazing individuals about simple living, location independence, financial freedom and more. Every Thursday, a feature interview is posted on RowdyKittens. Last week I talked with Amber Zuckswert of Epic Self.

This week I chatted with Matt Cheuvront. Matt is the author of Life Without Pants, an entrepreneur, and founder of MATTCHEVY – a Chicago-based online marketing consultancy and web design firm. He has a background in advertising, marketing, PR, and has a passion for the online medium. In short, he is an internet, marketing, PR, ninja. :)

Enjoy the interview peeps!

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Tammy: What is Life Without Pants all about?

Matt: What is Life Without Pants all about? Wow…that is the million dollar question, isn’t it? Life Without Pants, in a nutshell, is a perspective on ‘less restricted’ life. It’s a metaphor for living a life more fulfilled and without the constraints of social norms. It’s not about doing what’s “right”, it’s about doing what you ought to be doing. I try to live my life with this mantra every single day, and the blog is a direct reflection of that mantra.

I started LWP in February of ’09 while I was working at a very corporate, very stuff advertising agency and I needed an ‘escape’ – a creative outlet to share my thoughts and ideas, and a foot in the door into the world of online marketing. In a year and a half, I’ve quit a job, moved to a new city, been fired from a job, started a business, got myself hitched, and now will be moving BACK to my hometown. The transitions have been a little crazy, to say the least, but throughout it all, if nothing else, it’s made for some pretty great writing material. [click to continue…]